Job Description

AI Social Creative Technologist (Fintech & Personal Finance)

Location: New York City / Hybrid Team: GenStudio/MoneyLion

About Gen

Gen (Norton, Avast, LifeLock, MoneyLion) is a global company powering Digital Freedom across cybersecurity, identity, privacy, optimization and financial wellness.

MoneyLion, part of Gen Digital, is a leader in financial technology powering the next generation of personalized products, content, and marketplace technology, with a top consumer finance super app, a premier embedded finance platform for enterprise businesses, and a world-class media arm.

GOBankingRates, also part of Gen, is a personal finance news and features website dedicated to helping visitors Live Richer—turning financial goals into milestones and money dreams into realities. Its content is regularly featured on top-tier outlets including MSN, Yahoo!, FOX Business, CNBC, and Business Insider, and it works hand-in-hand with MoneyLion's platform to connect consumers with smarter financial decisions at scale.

If this sounds like you, we'd love you to be part of Gen.

About the Role:

We're looking for an editor-first AI Social Creative Technologist to help power high-velocity, always-on social content.

This role sits at the intersection of editorial craft, social storytelling, and applied AI—focused on producing fast-turn, high-quality creative at scale.

You'll be embedded within GenStudio, using AI not as a concept, but as a daily production tool. From rapid ideation to versioning and deployment, you'll help create systems that allow content to move faster, adapt in real time, and continuously evolve based on performance.

This is a hands-on role for someone who thinks like an editor, builds like a technologist, and thrives in the speed and unpredictability of social.

Agentic & AI-Driven Approach

In this role, you will actively design and use agentic solutions to scale creative production. This includes:

• Creating AI agents that can assist in generating variations of content based on platform, audience, or performance signals
• Building workflows where agents handle repetitive production steps, freeing up time for creative decision-making
• Integrating tools that enable semi-autonomous content iteration (e.g., testing hooks, thumbnails, cuts)
• Using AI to create feedback loops between performance data and creative output
• Exploring multi-agent pipelines where ideation, editing, and optimization can happen in parallel

The goal is not just to use AI tools—but to operationalize them into repeatable, scalable creative systems.

Business Impact

• Expands GenStudio's ability to service always-on social feeds with high-volume creative
• Enables rapid iteration, testing, and personalization of content using AI-driven systems
• Reduces production bottlenecks and reliance on external vendors for short-form and reactive work
• Lowers cost per asset by augmenting traditional workflows with AI
• Helps establish scalable, repeatable creative systems powered by agentic workflows
• Ensures AI is embedded directly into production—not siloed as experimentation

Why This Role Matters

This role is critical to evolving how creative teams operate in a world where speed, scale, and adaptability define success. You'll help shape a future where AI doesn't replace creativity—but amplifies it through smarter systems, faster workflows, and more responsive storytelling. If you're excited about building that future, we want to hear from you.

Key Responsibilities:

• Produce rapid-turn social video, motion, and design assets across platforms using AI-accelerated workflows
• Translate long-form, campaign, and evergreen content into social-native cuts optimized for engagement
• Leverage AI tools for ideation, editing, resizing, personalization, visual treatments, and light animation
• Build and operate agentic workflows that automate repetitive creative tasks such as versioning, captioning, formatting, and distribution
• Develop lightweight AI-driven systems that can generate, test, and iterate on multiple creative variations simultaneously
• Experiment directly in-feed, using performance data and creative instincts to refine outputs quickly
• Collaborate with editors, producers, and creative leads to support always-on content pipelines
• Maintain a strong balance between speed, quality, and brand consistency

About You:

You think like an editor, build like a technologist, and are comfortable operating at the speed of social—using AI to move faster while protecting quality, brand, and storytelling. You're excited by fintech and personal finance, and by the opportunity to turn complex topics into clear, engaging social content.

Education:

Bachelor's degree in a relevant field (e.g., Film, Media, Design, Marketing, Communications) is a plus, but equivalent hands-on experience creating social-first content is equally valued.

Experience:

• Strong editorial background with a focus on short-form and social-first content
• Proven ability to create high-volume, high-quality content under tight timelines
• Hands-on experience with AI tools for video, design, and content generation
• Familiarity with building or using automated workflows, scripts, or creative pipelines

Skills:

• Proficiency in Adobe Creative Suite, including Premiere Pro, After Effects, and Illustrator
• Deep understanding of platform-native storytelling (TikTok, Instagram, YouTube Shorts, etc.)
• Comfort leveraging AI for ideation, editing, resizing, personalization, and visual treatments
• Ability to use AI to build and operate agentic and automated workflows for creative production

Personal Attributes:

• Curiosity around emerging AI capabilities, especially agent-based systems and automation
• Ability to balance experimentation with practical production needs
• Collaborative mindset with strong communication skills
• Comfortable working in a fast-moving, high-iteration environment where feedback and performance data drive decisions

Compensation

The annual base salary for this position is expected to be between 80K - 90K USD plus bonus. In addition to base salary, this role is eligible for an annual performance-based bonus. Base salary is one component of Gen's total compensation package, which includes

Gen benefits

• 401(k) retirement plan with company match – Gen matches 50% of the first 7% of eligible pay you contribute, capped at $6,000 per year in company match.
• Health Savings Account (HSA) funding – if you enroll in an HSA-eligible medical plan, Gen contributes $500–$1,500 per year depending on your coverage tier.
• Wellness / fitness reimbursement – up to $375 per year reimbursed for eligible fitness and wellness expenses (gym membership, classes, etc.).
• Sustainable home improvement allowance – up to $500 per year for approved sustainable home upgrades (e.g., insulation, energy-efficient appliances).
• Tuition / education reimbursement – up to $5,250 per calendar year for approved, job-related education.

What's next:

Your CV will be reviewed together by the recruiter and hiring manager to assess the scope of your role, the impact you've delivered, and how your experience aligns with the position. If shortlisted, the recruiter will invite you to an initial Zoom conversation to discuss your background, what's compelling you to Gen, and walk you through the interview process.

Important Application Note – When you apply, please include your current city and country and let us know your work status (e.g. visa status, right to work in the relevant country, etc.).

Gen is an equal opportunity employer, and we're committed to fair, inclusive practices at every stage of the candidate and employee journey. Employment decisions are based on merit, experience and business needs.

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